Fellowes

  • Director of Global Marketing and Sales Enablement

    Location US-IL-Itasca
    Job ID
    3489
    # Positions
    1
    Category
    Marketing/Marketing Communications - Marketing
  • Overview

    It’s the people who make the difference. Our four-generation family business built on our founding values and principles delivers best-in-class quality products with a growing Fellowes family of employees.

     

    The Director of Global Marketing and Sales Enablement will develop, guide and implement comprehensive, specific customer, brand, marketing, category and product strategies to achieve sales and profit objectives for our multi-faceted Workspace Solutions Business (to include sit-stand workstations and ergonomic accessories). Holding full P& L management, this category expert, leader and team manager is responsible for, among other things, driving a growth strategy which positions Fellowes as a market leader in professional wellness solutions. This strategy will require compelling brand and category positioning, trade and channel marketing, end-user marketing, directing and guiding a sales force, customer selling and international leadership.

     

    You will…

    • Utilize marketplace, industry and consumer insights to develop and implement global category strategies that grow profit and volume including category direction, new product development recommendations, consumer/trade marketing needs and pricing and distribution strategies
    • Market and sell category awareness and brand benefits to drive business results
    • Ensure products are appropriately launched with the sales force and effectively communicate positioning, target market and pricing strategies
    • Responsible for the implementation, control and subsequent evaluation of the annual business plans and budget appropriations, including the delivery of KPIs
    • Develop and execute a global strategic plan that defines objectives to gain market share and drive accelerated sales growth to maximize profit
    • Drive the value propositions of the business unit with those in the sales organization and industry to achieve continuous alignment with targeted strategic accounts
    • Partner heavily with sales leaders to develop key messages and product positioning, and provide training and resources to implement category tactics
    • Represent business initiatives and develop positioning of products to accounts and at industry events
    • Provide product, segment and market expertise to facilitate success

     

    What You Bring to the Team

    • 10 years of progressive marketing experience, to include consumer products marketing ideally in the health and/or wellness space
    • Innovative branding and marketing expertise, to include market-facing experience and demonstrated success in guiding an accomplished sales force
    • Expertise in effectively marketing and selling holistic solutions by understanding the analytics and technical side of products
    • Outstanding leadership skills and sound financial acumen
    • Excellent visual design judgment
    • BA or MBA in Marketing, Business Management or related field

     

    About Fellowes Brands

     

    Founded on a rich 100-year history, our reputation, passion for excellence and Fellowes values - a belief in people, integrity, innovation and continuous improvement - live in every product we make, and inspire best-in-class design, quality and performance in all we do. Our four core values drive our behavior, approach and response to the world around us. Initiative. Integrity. Teamwork. Passion. These values are steeped in the character of our founder, Harry Fellowes, who established a value-based culture at Fellowes over a century ago.

     

    Equal Opportunity Employer: disability/veteran

     

    Fellowes, Inc. does not accept unsolicited resumes from any agencies that have not signed a mutual service agreement. All unsolicited resumes will be considered Fellowes' property, and Fellowes will not be obligated to pay a referral fee. This includes resumes submitted directly to hiring managers without contacting the Talent Acquisition Department.

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